Spreads in North America to 2013

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Spreads in North America to 2013

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This databook provides key data and information on the spreads market covering two countries in North America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

• Contains information on five categories: honey, jams & preserves, savory spreads, nut-based spreads and chocolate spreads
• Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the spreads market, including company overview, key facts and business description

Highlights

The market for spreads in North America increased at a compound annual growth rate of 4% between 2003 and 2008.

The nut-based spreads category led the spreads market in North America, accounting for a share of 47.8%.

The leading players in the North American spreads market include The J. M. Smucker Company, Kraft Foods, Inc. and Unilever.

Reasons to Purchase

• Develop business strategies by understanding the quantitative trends within the spreads market in North America
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements